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Are you ready to eat less meat? Consumer segmentation based on the transtheoretical model of behaviour change

Data allowing replication of analyses conducted in the paper mentioned in the title: - questionnaire - data - syntax - output This project was financially supported by the Swiss National Science Foundation and by the Vietnam National Foundation for Science and Technology Development (Grant no. IZVSZ1_203324 / 1).

    Organizational unit
    BFH - Consumer-focused food production
    Type
    Dataset
    DOI
    License
    Creative Commons Attribution 4.0 International
    Keywords
    Consumer studies, Cluster analyses, Meat eaters, Meat reduction, Sustainable food consumption, TTM, Switzerland
Publication date20/12/2024
Retention date∞
accessLevelPublicAccess levelPublic
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licenseContract on the use of data
License
Contributors
  • Brunner, Thomas orcid
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